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Month: November 2019

Cyberactivism and Breast Cancer Awareness

Posted on November 21, 2019 by Joan

To better understand the finer points of social media marketing, I’m taking a class to learn how to better optimize my own writing business. Our second blog post assignment is to read and discuss the case study of a breast cancer meme that went viral in 2010. Cyberactivism: the process of using Internet-based socializing and techniques to create,…

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The Eyes Have It

Posted on November 4, 2019 by Joan

Photo by Scott Van Daalen on Unsplash To better understand the finer points of social media marketing, I’m taking a class to learn how to optimize my writing business. Our first assignment is to read and discuss a case study involving the online prescription eyeglass company Warby Parker. How did a group of classmates change…

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